Category Archives: Reputation
Identifying and Approaching Influencers
So following on from my article about ‘Credibility by Association‘ we now hopefully agree that we can bask in the reflective glow of influential people whilst working on our own credibility. But how do we attract influencers in the first place? Here are a few ideas for you. The term influencer marketing is a form…
How to Build Influence from the Ground Up
You may have heard the phrase “It isn’t what you know , it’s who you know” Personally I prefer a variation on this… ‘It isn’t what you know, or just who you know, it’s also who knows you!” because broken down this refers to your knowledge, your network and your reputation. But Influence is a broader…
8 Simple Ways to Manage Your Professional Reputation
It was Warren Buffet who said “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” This has never been more true than today in the digital age we live in. Employers today are using social media sites and search engines to…
Resilience & Reputation – Lessons From Failing
Have you ever felt sorry for yourself when things haven’t gone your way? Have you avoided difficult conversations only to damage your reputation further by not addressing the issue? Story Having run my own businesses for over 25 years I have seen some ups and downs in my time. We have experienced some brilliant successes…
Give Your Customers What They Want!
Several years ago my wife and I visited the City of Bath to spend the day sight seeing, shopping and enjoying some of the culinary delights on offer. Eventually, early evening we decided on dinner at the Firehouse Rotisserie and sat down to order our meal. Before I had a chance to study the menu I was asked…
